Case Study: Engaging Children to Keep Them Safe

CATEGORIES: EDUCATION, LIVE SKETCHING, LOCAL GOVERNMENT

The Client
Mount Alexander Shire

The Problem
Educating children about how to stay safe outdoors—for example, when cycling, camping, interacting with animals, or during a natural disasters like bushfire or flood—can be a tough sell. For it to be received effectively, educational content needs to be experiential, delivered using variety, interactivity, and novelty.
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Our Approach
The team from Mount Alexander Shire did a great job of creating a range of outdoor stalls for school groups to visit on the day. We complemented these efforts by providing a graphic recorder to visualise the content on a large canvas. 

The Outcome
The canvas was attached to a portable GraphicWall, which meant it could be easily moved between stalls and was therefore visible when it added the most value. The final canvas captured some of the highlights, and served as a record of “safety tips” for teaching staff, to remind students how to stay safe in a colourful and fun way. Photographs of the canvas served as useful marketing assets to celebrate the success of the event via official communication channels, such as the local council’s email newsletters and social media accounts.

Client Testimonials
“[The graphic recorder provided] Another dimension to the day by providing excitement and fun to participants (kids) and facilitators while sketching the main points of each presentation. Matthew communicated extremely well with participants and organisers and showed a genuine interest in the project and objectives we were delivering to assist with keeping children and their families safe and prepared for emergency. Credit to Matthew.”
-- Luke Ryan, SAFE organiser
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More Information
For more details on this project, or to learn how Sketch Group can help you make an impact by sketching your story, contact our friendly team:

• Telephone: 1300 SKETCH
• Email: hello@sketchgroup.com
• Web: www.sketchgroup.com