graphic recorders

Sketch Videos

Bring Your Ideas to Life with Engaging Explainer Videos.

Butterfly illustrations are displayed on various printed materials, including a flyer, brochure, and open book, against a purple background.

Simplify The Complex

Transform complex concepts into captivating stories that resonate with your audience. Discover how Sketch Group’s bespoke explainer videos can elevate your brand, simplify your message, and drive engagement.

Recent Projects We’re Proud Of

Take a peek at some of our favourite sketch videos—each one crafted to simplify messages, engage audiences, and spark action. Whether it’s explaining a new initiative or raising awareness, we help bring ideas to life through visuals that stick.

Breaking Barriers to Mental Health Support

How do you create a mental health message that truly resonates? By blending faith-based storytelling, cultural authenticity, and actionable guidance. To see the impact from our explainer video, read the full case study here.

Gaetano Greco Campaign: 2022 Victorian State Election

Gaetano Greco’s campaign was an incredible journey of creativity, collaboration, and grassroots activism. Together, we amplified the voices of the Preston community, focusing on the urgent need to save the iconic Preston Market. Read about it here.

The Victorian Goldfields World Heritage Bid

We wanted to educate the public about the concept of World Heritage, and to garner excitement about inclusion on UNESCO’s World Heritage list. Check out our article to see how we educated, informed and excited viewers about a big idea!

Did you know?

Did you know that your brain processes visuals far faster than text? Visual thinking taps into this superpower—helping people understand, remember, and act on information more effectively. That’s why we use visuals to bring clarity to complexity

Why work with us?

  • Experienced illustrators: Our team have worked with Australia’s biggest brands, with years of experience capturing events, both on paper and digitally
  • Australia’s largest team: We are the only organisation in Australia with a large team of experienced graphic recorders, so we have the capacity to ensure your event succeeds (even if someone calls in sick).
  • Technology is on our side: We’re experts in virtual collaboration tools like Miro and MURAL, and can help you bring a whole new level of interactivity to your online meeting workshop.
  • Flexible and easy to work with: We consistently hear feedback from our clients that they love working with us!
Man and woman giving each other a high five with illustrations of characters looking at them.

Our Process

Flowchart guiding the process to prepare an explainer video, starting with a workshop, script, storyboard, shoot, edit, final video

Download PDF (Size: 5MB)

Frequently Asked Questions

  • How much do explainer videos cost?

    Each video is different: some explainer videos are short and sharp, while others tell a considered story over 5 minutes. Some clients are looking for assistance with writing their script, while others already have talented copywriters and a very clear vision.

  • How long does it take to create a video?

    To create a high quality whiteboard animation involves a considerable amount of planning and creative collaboration. We recommend you allow for 5-6 weeks for the process, from start to finish. ​

  • Do you offer a volume discount?

    If you are commissioning a number of videos, you may be eligible for a volume discount. Contact us and we’ll see if we can work something out.

  • Do you actually use a whiteboard?

    Funnily enough, no—we don’t. We prefer to work on a large sheet of paper, with permanent marker and felt tip pens. Doing so provides a number of advantages, including:

    • a steadier hand (which results in less smudging)
    • a more solid line (and a higher quality illustration)
    • less glare
    • a final product that you can hang on your wall

    That said, we do own a large whiteboard and occasionally use it to create animations. But paper is our medium of choice.

  • Can I organise my own voiceover?

    Absolutely—just send us the final, edited audio file. However, unless you have experience in voice acting and audio production, we would recommend against recording your own voiceover. You’re likely to be much happier with a voiceover recorded by a professional voice talent—and we’re happy to organise this for you at cost.

  • Will you write the script, or should I?

    Some clients have a very firm idea about how they want to tell their story, and possess the copywriting skills to create a high quality script on their own. Others trust us to craft a succinct, engaging script—with their input, of course. We can work with you, regardless of which camp you fall into.

  • Can you organise background music?

    We’re more than happy to choose an appropriate track, or point you in the right direction to help you choose one yourself.

  • Do you also create vector animation/motion graphics?

    Actually, yes we do. Traditional motion graphics and vector animation is something that our clients have begun asking for, so we’ve grown the team to include this as a service. Get in touch and we’ll share some examples.

  • I’m sold. What’s next?

    Great. Just fill out our request form, and we’ll be in touch!

Still have unanswered questions?

Get in touch

Ready to get started? Let’s chat.