Sketch Videos was pretty excited to team up with Bus Victoria and Public Transport Victoria to create a campaign promoting Bus Safety Week.
Five distinctive short videos tackled the topic from different angles, all reinforcing the key message: Bus Safety is Everyone's Responsibility.
Sketch Videos also supplied high resolution still images for use with the coordinated outdoor campaign, on posters on the side of many buses throughout Victoria. We think they look great.
But remember, don't get too focused looking at the fabulous imagery and forget to remember about being safe around buses.
Matt is Chief Doodler at Sketch Group. He has contributed to several books on visual thinking, most recently The World of Visual Facilitation.