Category: Insights
Unlocking the Potential of Explainer Videos for Your Business
The humble explainer video is an incredibly versatile tool for breaking down complex information and presenting it in a way that reaches a wide audience. Here’s why they work.
Reflections on VizConf 2023
On Saturday I attended the third ever VizConf conference, which was back up and running […]
The Art of Visual Storytelling: A Journey Through Imagery and Emotion
In an era saturated with information, effective communication has evolved beyond mere words. Visual storytelling […]
Unlocking the Power of Visual Facilitation: A Guide to Effective Communication
In today’s rapidly evolving world, effective communication is the cornerstone of success, whether in business […]
The Many Forms of Graphic Recording
It’s wonderful that so many more event managers, facilitators, and leaders realise the value of […]
5 Things I’ve Learned From Running a Creative Business for 10 Years
On Thursday we celebrated 10 years of Sketch Group operating as a business. Given the high percentage […]
7 Creative Ways to Use your Visual Summary once your Event is Over
Congratulations! That big conference (or workshop, or virtual meeting) that you organised is finally over, […]
The Big Issue
A hand-drawn explainer video is an effective tool for educating without being patronising.
Feeling Blue? Why Colour Matters
10/1/2017 There’s a whole lot of science about colour and emotion, which begs the question… Why […]