Category: Insights

May 16, 2024

What Makes a Great Explainer Video Company?

There are great videos out there, and terrible ones, too! So how can you be sure that the company you engage is going to create something that delivers the outcome you’re after?

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May 04, 2024

Lights, Camera, Action! How To Make a Professional Animated Video Production

In this article, we’ll focus on how to make a cracking explainer video. Peek behind the curtain at our process for making a compelling video that sticks.

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Apr 16, 2024

Unlocking the Potential of Explainer Videos for Your Business

The humble explainer video is an incredibly versatile tool for breaking down complex information and presenting it in a way that reaches a wide audience. Here’s why they work.

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Oct 17, 2023

Reflections on VizConf 2023

On Saturday I attended the third ever VizConf conference, which was back up and running […]

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Sep 26, 2023

The Art of Visual Storytelling: A Journey Through Imagery and Emotion

In an era saturated with information, effective communication has evolved beyond mere words. Visual storytelling […]

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Jul 26, 2023

Unlocking the Power of Visual Facilitation: A Guide to Effective Communication

In today’s rapidly evolving world, effective communication is the cornerstone of success, whether in business […]

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Jun 23, 2023

The Many Forms of Graphic Recording

It’s wonderful that so many more event managers, facilitators, and leaders realise the value of […]

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May 08, 2023

5 Things I’ve Learned From Running a Creative Business for 10 Years

On Thursday we celebrated 10 years of Sketch Group operating as a business. Given the high percentage […]

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Apr 29, 2020

7 Creative Ways to Use your Visual Summary once your Event is Over

Congratulations! That big conference (or workshop, or virtual meeting) that you organised is finally over, […]

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