graphic recorders

Custom Illustration

At Sketch Group, we know the importance of having high-quality imagery to communicate your message and stand out in today’s crowded market. Our custom illustrations are just the ticket.

We don’t just create illustrations—we bring your ideas to life.

Whether you’re looking to promote a product, tell a story, or add a unique touch to your brand, our illustrations will help you stand out and make an impact.

Don’t settle for generic, cookie-cutter illustrations. Let us create something truly special that will leave a lasting impression.

When to use Custom Illustration

  • Sales & Marketing Assets
  • Customer journey maps
  • Strategy posters: communicating your organisation’s values, vision or roadmap
  • Social media
  • Pitch decks
  • Internal campaigns
  • Public health awareness campaigns

Sketching Your Strategy

There’s a reason that we refer to big picture thinking as “the vision”. It’s because you can see it — in your head. If you want to get your brilliant new idea out of your head and onto the page, then our custom illustration process is for you.

When deadlines are tight and clarity is missing, we recommend harnessing our compressed ideation and visualisation program, called SketchStrategy. It’s a fast, challenging, and collaborative process facilitated by one of our visual consultants. We work with you to capture, iterate and refine your ideas in the quickest time possible.

Learn more about SketchStrategy™

Here are some we prepared earlier…

Jul 08, 2024

VELCRO®: Protecting A Brand

The word “VELCRO” is often misused by suppliers and customers. We helped The VELCRO® brand team clarify and educate people on how to use the brand.

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Jul 03, 2024

ACT Human Rights Commission: Codes of Conduct

In late 2023, the ACT Human Rights Commission needed to explain a new code of conduct to massage therapists counsellors, naturopaths and others; and to reassure the public about the benefits for patients of the new regulation.

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Jun 12, 2024

University of Newcastle: Bringing Academic Research to the Real World

University research often results in groundbreaking, practical knowledge that is lost in academia. We set out to change this.

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May 19, 2024

City of Geelong: Driving a Conversation about Parking Changes

All cities face the challenge of juggling how space is used. Geelong Council created a Draft Parking Strategy for Central Geelong to tackle this very issue.

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Sep 26, 2023

Closing The Gaps: The Movement That Encourages Movement

How we helped an Aboriginal-led not-for-profit amplify a community program that gets people moving—and adds years to their lives.

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Sep 26, 2023

BioMelbourne Network: Sharing Strategy

Helping the Government, partners, and others understand the value and role of BioMelbourne Network in Victoria.

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Why partner with Sketch Group?

  • Experienced illustrators: Our team have worked with Australia’s biggest brands, with years of experience creating imagery, both on paper and digitally
  • Sensitive topics: We’ve tackled some really difficult topics in the past. We bring empathy and cultural understanding to every project.
  • Flexible and easy to work with: We consistently hear feedback from our clients that they love working with us! We consistently hear feedback from our clients that they love working with us! We consistently hear feedback from our clients that they love working with us!

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