Explainer Videos for Technology

Communicating technical information is a balancing act: don’t assume too much, but don’t be patronising.

The intended recipients for technical messaging are often already jaded; how can we be interesting but not overwhelming? Make technology relatable, without dumbing down its significance?

When done well, visuals can improve every technical story, announcement, or explanation. Our founder, Matthew Magain, has a Masters degree in Engineering, which translates into an ability to understand, distil, and visualise concepts from just about any field—hardware, software, networking or design.

Example Videos

A small collection of recent videos we’ve delivered for clients in the Technology sector.

We work with you to get to the heart of what’s important, and translate the essence of your communication into language that your audience will understand. Then we bring it to life with a sketch video that captures the magic of your message—without the jargon.

Ways to Use Sketch Videos in Technology

Instructional videos, hosted online for customers to learn more about your product or service
Pitch videos, to sell your vision to investors
Sales videos, embedded on your website and shared on social media
Onboarding videos, hosted on your intranet for new team members
Strategy videos, for communicating the vision and roadmap of the company to the rest of the team
Professional development videos, hosted on your intranet for your team to use to upskill
Teaser product videos, for playing at a conference booth to encourage engagement

Example Sketch Videos for Technology Companies

Metaphacts
Steply
Squirrel
CPA Blockchain

Alex Webster Porsche Cars Australia

Highly recommend using Sketch Group. They provided us a straight forward approach and high quality sketch video. Bravo!

Jocelyn Lippey University of Melbourne

Motivated, energetic, hard working and accomodating. We have been incredibly happy!

Darren Stuchbery 6S Physio

Friendly personal service. Can’t think of anything that could have been done better. At all.

Rating

5.0

12 reviews

Our clients love the work we do together.

We know that the impact that good visuals can have on your business is enormous—but we also appreciate that good customer service makes everything smoother and more fun.

We’re very proud of our track record for customer satisfaction. Happy clients make us happy!

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